The 2026 Dealer Negotiation Playbook: How to Buy a Car Without Getting Worked
Most car buyers lose $2,000-$6,000 in the finance office because they negotiated in the wrong order. The full playbook for sequencing the conversation: pre-approval first, vehicle price second, trade-in third, F&I last. Includes the email-shopping pattern that produces the best OTD numbers and the 7 lines that work on every closer.